Business Analyst - Marketing Analytics & Automation

About Namou PropertiesNamou Properties is a growing real estate company focused on innovation, smart investment opportunities, and building data-driven systems that improve how we operate and scale. About the RoleWe are looking for a Business Analyst – Marketing Analytics & Automation for a fully remote role — someone who's comfortable with data and systems, and who's excited to grow into a role that blends operations automation with marketing analytics. This is a hands-on, builder role: you won't just be reading dashboards, you'll be the one building the systems and tracking that produce them. You will split your time between: • Automation & operations systems (n8n + workflows + data handling) • Marketing tracking, attribution, and performance reporting

We are not looking for someone who knows everything on day one — but we are looking for someone who is technically strong, highly curious, and excited to build and fix systems. What You’ll DoOperations & Automation • Design, build, and maintain reliable automation workflows across business operations (primarily in n8n) • Deploy and manage AI agents to streamline property processes, enhance communication, and reduce manual workload • Write and run daily SQL queries to generate accurate, actionable reports for leadership • Take full ownership of internal databases, knowledge bases, and existing automated workflows, ensuring zero downtime • Continuously analyze business processes to identify bottlenecks and build scalable automated solutions

Marketing Tracking & Reporting • Audit and maintain tracking across all key marketing channels (Meta, Google, LinkedIn, website, calls, WhatsApp) • Set up, fix, and validate Google Tag Manager, GA4, Meta Pixel, Meta Conversions API (CAPI), Google Ads conversion tracking, and LinkedIn Insight Tag • Create and enforce a clean UTM naming structure across all campaigns • Track key lead actions: form submissions, WhatsApp clicks, phone clicks, and landing page conversions • Build and maintain a Looker Studio dashboard covering spend, leads, CPL, source, campaign, and conversion quality • Produce a simple, clear weekly reporting format for management