Career Opportunities: Assistant Manager - Ad Sales (3466)

sonypictur Maharashtra, India
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Career Opportunities: Assistant Manager - Ad Sales (3466)

Requisition ID 3466 - Posted  - Sales (0010) - 1003

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Position Title

Assistant Manager – Ad Sales (SET & SAB)


Purpose

Drive revenue growth for the Hindi GEC cluster by executing sales strategies, leveraging local market insights, and building strong relationships with clients and agencies to maximize monetization opportunities.


Education

  • Post Graduate Diploma / MBA in Management or equivalent

Experience

  • 4–6 years of experience in sales / media / advertising
  • Exposure to client-facing roles or sales support will be an advantage

Desirable Experience

  • Understanding of TV / media sales ecosystem
  • Exposure to agency interactions or client servicing
  • Basic understanding of content-driven monetization

Position Interlinkages

Within the Organization

  • Content / Programming Team
  • Sales Coordination Team
  • Receivable Management Team

Outside the Organization

  • Clients and Media Agencies
  • Industry Forums
  • Business Partners

Key Responsibilities

Sales Planning & Execution

  • Support annual sales planning by providing market insights, forecasts, and relevant data
  • Translate sales objectives into actionable plans for the assigned market/region
  • Provide ongoing market intelligence to support strategy refinement
  • Identify monetization opportunities based on content plans

Revenue Delivery

  • Track individual sales performance against targets and drive achievement through proactive planning
  • Pitch to new and existing clients/agencies to generate business
  • Support Group Head in large deal pitches and integrated sales opportunities
  • Collaborate with internal teams to ensure seamless execution and maximize revenue

Client Management & Servicing

  • Build and maintain strong relationships with clients and agencies
  • Ensure high service levels by coordinating with internal teams
  • Address client concerns proactively to ensure satisfaction and continuity of business
  • Support collections in coordination with receivables team

Market Development

  • Identify and approach new clients to expand the business portfolio
  • Gather market intelligence to strengthen network positioning
  • Contribute to increasing wallet share from existing clients

Critical Competencies

Technical Competencies

  • Understanding of the broadcast/media industry
  • Awareness of competition and market dynamics
  • Knowledge of network offerings and ad inventory
  • Understanding of client requirements and sales processes

Behavioural Competencies

  • Strong collaboration and stakeholder management
  • Execution focus and attention to detail
  • Effective communication and influencing skills
  • Customer-centric approach

Other Personal Characteristics

  • High energy and willingness to learn
  • Proactive and result-oriented mindset
  • Strong interpersonal skills
  • Ability to thrive in a fast-paced environment

[Not translated in selected language]

 

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