Channel Activation Specialist - On Trade

C0000032666P Malaysia

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Channel Activation Specialist - On Trade

Main Responsibilities:

Support the execution and implementation of On-Trade activation programmes and brand initiatives by coordinating operational planning, campaign logistics and execution tracking to ensure activities are delivered on time, within budget and in line with channel plans.

The role focuses on operational coordination and execution support to ensure smooth implementation of On-Trade activation initiatives across priority outlets.

Critical Experiences & Competencies:

Tertiary Education. Preferred: Business, Economics, Marketing or equivalent
Team player
Personal development
Initiating Action
Innovation
Analytical skills
Customer Focus

Unique Selling Points:

Trade Marketing is the 'connector' between commercial teams. Opportunity to work with cross-functional team, allows career development within On-Trade or cross-department.

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