Chief Operating Officer (COO), Cryptocurrency Exchange

Position: Chief Operating Officer (COO), Cryptocurrency Exchange

Reporting Line: Reports directly to the Group Chief Executive Officer (Group CEO).

Location: Fully Remote

General Purpose: Responsible for launching and operationally scaling the cryptocurrency exchange, ensuring excellence in execution, regulatory compliance, and efficient business operations across all functional areas.

Specific Objectives (~12 months):

• Establish a global network of introducing brokers/key opinion leaders (IBs/KOLs) and retail partners to drive customer acquisition and platform growth. • Define and initiate the licensing roadmap across key jurisdictions to enable compliant operations and future market expansion. • Implement convenient and reliable fiat on- and off-ramp solutions tailored to the needs of each operational market. • Build and structure a scalable, cross-functional operations team to support growth, compliance, and service excellence. • Achieve operational break-even through disciplined cost management, revenue optimization, and strategic scaling. • Develop and formalize a clear, differentiated unique value proposition (UVP) to guide positioning, messaging, and go-to-market efforts. • Design and deploy a CRM, client member area (for clients and IBs/KOLs), and a back-office system to support commercial operations, partner management, and internal workflows.

Key Activities:

• Establish and enforce internal operational policies and external partner standards to ensure consistent, compliant, and scalable execution. • Recruit, structure, and lead a sales team focused on acquiring and managing relationships with crypto Introducing Brokers/Key Opinion Leaders (IBs/KOLs). • Build and oversee a compact, results-driven marketing team focused on events, affiliate programs, and performance marketing initiatives. • Identify, evaluate, and onboard payment service providers (PSPs) to support reliable fiat on- and off-ramp capabilities in key markets. • Set up and operationalize a customer support function, including recruitment, training, and certification of support agents to ensure consistent service standards. • Develop a comprehensive business plan and execution roadmap outlining operational priorities, growth strategies, financial projections, and resource requirements. • Lead the rollout of a minimum viable product (MVP), conduct user testing, and validate product-market fit prior to full-scale market launch. • Establish the technological infrastructure necessary to support core operational processes and policies, including but not limited to fraud prevention, compliance, and risk management systems. • Define key performance indicators (KPIs) for all critical processes and implement a business intelligence (BI) dashboard for executive and board-level reporting. • Map and define the end-to-end customer journey to optimize user experience, retention, and conversion across all touchpoints.