Copywriter

Activate Talent Russia
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Copywriter (DTC / Brand Voice & Performance Focus)Job Type: Remote, Full-Time (PST/EST Hours)

About the RoleWe’re partnering with a fast-growing direct-to-consumer (DTC) brand looking for a highly skilled Copywriter who can truly own and embody a brand’s voice across every touchpoint. This role goes beyond writing—you’ll translate brand identity into compelling, conversion-driven messaging that connects emotionally and drives measurable results. You’ll play a key role in shaping how the brand communicates across campaigns, channels, and customer journeys.

What You’ll Do• Own and execute brand-aligned copy across email, landing pages, ads, product pages, and social media • Deeply understand the brand’s tone, voice, and customer psychology • Write high-converting, performance-driven copy for paid media and lifecycle campaigns • Collaborate with creative, marketing, and growth teams to align messaging with campaign goals • Adapt messaging across different audiences, formats, and funnel stages • Contribute to A/B testing (hooks, headlines, CTAs, angles) to improve performance • Ensure consistency in brand voice across all outputs