Career Opportunities: Manager Brand, Content and Delivery (6007700)

Requisition ID 6007700 - Posted  - Wellington - Permanent FT

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Manager – Brand, Content and Delivery

• Based at Police National Headquarters, Wellington
• Grade 22
• Police Employee
• Permanent/ Full Time
• Nationally Advertised Vacancy

E tῡ ki te kei o te waka, kia pakia koe e ngā ngaru o te wā.

Stand at the stern of the canoe and feel the spray of the future biting at your face

Mō te tūnga | About the role

Join the New Zealand Police Media and Communications team and help shape how one of New Zealand’s most trusted and visible organisations connects with the public. As the communications landscape continues to evolve, we are building a modern, integrated function that uses innovation, audience insight, and compelling storytelling to inform, engage, and build trust.

As Manager – Brand, Content and Delivery, you will lead Police’s external highly regarded communications channels, ensuring our brand, content and digital presence effectively engage the public and support trust and confidence in New Zealand Police.

Working closely with senior leaders and teams across the country, you will provide expert advice on brand governance, audience engagement, content strategy, channel performance and reputational risk. You will oversee Police’s social media, website and app presence, along with marketing and advertising programmes that support organisational priorities and community outcomes.

In this role, you will drive operational excellence, strengthen team capability and lead continuous improvement across content, publishing and channel operations. Ensuring communications are aligned, audience-focused and effective, you will play a key role in enhancing public trust and confidence while supporting New Zealand Police to achieve its strategic objectives.

Key Accountabilities:

• Lead the delivery of Police’s brand and digital channel strategy
• Strengthen public trust through effective content and engagement
• Provide expert communications advice to senior leaders
• Lead high-performing teams and build organisational capability
• Drive innovation and operational excellence across communications channels

He aha taau e kawe mai | What you’ll bring

Whilst we are looking for skills, knowledge and experience relevant to the role, we also place high importance on your state of mind, the alignment of your values with ours, your ability to contribute to and build high performing teams, and the way that you lead yourself or others.

To be successful in this role you will:

• Take a strategic approach to planning and prioritising, know how to build trust and confidence in our diverse communities
• Demonstrate strategic thinking and sound judgement in complex and ambiguous environments
• Influence and advise senior stakeholders to achieve organisational outcomes
• Leads through change and drives continuous improvement
• Understand our audience and tailor communication accordingly

Whakaritenga motuhake | Special requirements

• A relevant tertiary qualification at Bachelors level (NZQF Level 7) in Communications, Marketing, Public Relations, Journalism, Media Studies, Digital Communications or a related discipline; or equivalent relevant professional experience (Essential)
• Postgraduate qualification (NZQF Level 8) in above mentioned specialty or a related field. (desirable)
• Demonstratable extensive experience in communications, media, marketing, digital engagement, content strategy or related disciplines.
• Demonstrated success leading communications, marketing or digital functions and delivering large-scale strategic initiatives

• This role is based in the Wellington area. Some travel will be required.

This role is Leading Leaders level. You can refer to Indicators for Success for further information on the requirements

To view the position description for this role please copy and paste this link into a new browser:

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Mo tātou | About us

New Zealand Police is the lead agency responsible for preventing crime and enhancing community safety. It works in partnership with individuals, communities, businesses, and other public sector agencies towards the vision of making New Zealand the safest country. Police is the government’s largest front-line response agency with around 15,000 staff in large and small communities all over New Zealand and in liaison and policing development roles overseas.

Your development is highly valued at NZ Police. Our employees enjoy significant investment in their development not only at an individual level, but also at the team and community practice level. We work hard to match you with work that will both play to your strengths and challenge you in new ways.

The work you’ll be engaged in is real, tangible work that directly benefits our frontline and communities. Taken all together, this means we can offer you career path opportunities to progress in your chosen profession and become a more well-rounded, experienced leader, with opportunities across the range of work we support.

To view more detailed information about our recruitment process along with further details about requirements please click below link:

Applicant Information Pack (External)

Tono ināianei | Apply now

If this position sounds like you, click apply now and submit a tailored CV. You will be required to submit an application form. Before confirmation of hire, pre-employment checks will be undertaken which include reference, drug and alcohol testing and police vetting prior to any written offer being made.  

For further information on the application process, please copy and paste this URL:

All applications must be submitted online and will not be accepted directly via email. All applicants must have the right to work in New Zealand.  

Utu ā-tau | Salary

This position is covered by a collective agreement and salary will commence between $153,652 and $170,724 dependent on skills and experience relevant to the role.  

If you are an internal applicant, you must apply internally through the police system. You must provide an alternative contact email address and state your future commitments should you be successful in the next stage of the recruitment process. 

Please note: Deadline for applications is 5:00 pm on Monday 3rd August. Applications may be reviewed prior to the close date as well as contact made with candidates.

Interviews are tentatively scheduled for the month of September.

If you have any questions about this vacancy, please contact Bernice.Anamani@police.govt.nz

If you have been confirmed as affected by ABR, please contact the Recruitment Advisor mentioned above directly as soon as possible and prior to submitting an application.  

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