Marketing & Communication Director
Apply NowMarketing & Communication Director (M/F) - Tivoli Avenida Liberdade Lisboa Hotel
Date: Jul 22, 2026
Location:
Lisbon, PT Portugal
Department: Marketing
Join Tivoli Hotels & Resorts, a unique eclectic brand that encompasses idyllic beaches, cosmopolitan locations, and luxurious destinations.
Immerse yourself in Tivoli’s philosophy and its long-lasting heritage, that stands out in mature and new emerging markets, from iconic destinations in Europe to Middle East, from Brazil to Greater China.
Embrace the timeless, dedicated and distinctive essence of Tivoli Hotels & Resorts. We believe in creating bene vivere experiences inspired by timeless hospitality, inviting our guests to live in the moment, encompassing extraordinary service, innovative contemporary F&B, while providing insider destination knowledge.
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Tivoli Avenida Liberdade Lisboa Hotel is an iconic five-star luxury hotel located on Lisbon’s most prestigious avenue and the flagship of the Tivoli brand since 1933.
A member of The Leading Hotels of the World, the hotel combines timeless elegance, contemporary design and a unique connection to Lisbon’s cultural, social and lifestyle scene. With 264 elegant rooms and suites, exceptional dining concepts, Anantara Spa, premium meeting and event facilities, and a strong reputation within the luxury hospitality market, Tivoli Avenida Liberdade Lisboa Hotel continues to set the benchmark for luxury hospitality in Portugal.
We are seeking an exceptional Marketing & Communications Director (M/F) to shape the hotel’s market presence, strengthen its reputation across key international markets and further elevate its position as one of Lisbon’s most desirable luxury hospitality experiences.
This role offers a unique opportunity to influence one of the city’s most iconic hotels through strategic storytelling, impactful partnerships, innovative marketing initiatives and world-class brand leadership.
What will be your mission?
As Marketing & Communications Director (M/F), you will lead the hotel’s integrated Marketing, Communications and Public Relations strategy, ensuring Tivoli Avenida Liberdade Lisboa Hotel, continues to strengthen its position as one of Lisbon’s leading luxury hospitality destinations.
You will act as the hotel’s brand guardian, driving visibility, reputation and engagement across local and international markets while supporting commercial objectives and revenue growth through impactful marketing initiatives, strategic partnerships and compelling storytelling.
What will you do?
- Lead the development and execution of the hotel’s integrated Marketing, Communications and PR strategy, ensuring alignment with business objectives, brand priorities and commercial goals.
- Strengthen the positioning and visibility of Tivoli Avenida Liberdade Lisboa across Portugal and key international source markets.
- Drive awareness, engagement and revenue opportunities through integrated marketing initiatives, partnerships, events and activations.
- Support commercial performance across Rooms, Food & Beverage, Spa, MICE and other revenue-generating areas through strategic marketing initiatives.
- Lead all Public Relations activities, building meaningful relationships with media, influencers, content creators and key industry stakeholders nationally and internationally.
- Strengthen the hotel’s reputation through earned media opportunities, strategic storytelling and proactive communications.
- Champion the Tivoli brand, ensuring consistency across all guest-facing touchpoints, communications and experiences.
- Develop compelling content and storytelling strategies that showcase the hotel, its heritage, experiences and destination connections.
- Oversee digital marketing and social media initiatives, ensuring a strong and relevant presence across all channels while monitoring performance and identifying opportunities for optimization.
- Build strategic partnerships with luxury brands, cultural institutions, tourism organisations and premium lifestyle partners that reinforce the hotel’s positioning within Lisbon’s luxury landscape.
- Identify and develop unique guest experiences that strengthen the property’s connection to the destination and further differentiate the hotel within the luxury hospitality market.
- Manage the Marketing, PR and Communications budget, ensuring effective allocation of resources and alignment with business priorities.
- Collaborate closely with Commercial, Revenue, Operations and Regional teams to deliver integrated business results and consistent brand execution.
- Lead and inspire agency partners, suppliers and supporting resources to deliver impactful and measurable outcomes.
What are we looking for?
- More than 10 years of experience in Marketing, Communications and Public Relations, ideally within luxury hospitality, luxury travel, premium lifestyle brands or luxury communications agencies.
- Proven experience developing and executing integrated Marketing, Communications and PR strategies that drive visibility, reputation and business performance.
- Strong understanding of luxury brand positioning, guest expectations and premium customer journeys.
- Solid knowledge of the Portuguese market and a strong understanding of local consumer trends and lifestyle dynamics.
- Established network of media contacts, journalists, influencers, content creators and industry partners.
- Excellent storytelling and communication skills, with the ability to transform experiences and brand values into engaging narratives
- A strong commercial mindset, with the ability to connect marketing initiatives to business objectives, brand visibility and revenue opportunities.
- Solid digital marketing expertise, including social media, content strategy, campaign planning, performance measurement and online reputation management
- Excellent stakeholder management, collaboration and project management skills.
- Passion for hospitality, service excellence, creativity and attention to detail.
- Fluency in English and Portuguese.
- Bachelor’s Degree in Marketing, Communications, Journalism, Public Relations or a related field.
- Knowledge of Lisbon’s luxury, cultural, culinary and lifestyle scene would be a strong advantage.
Why choose us?
At Minor Hotels Europe & Americas we are committed to shaping exciting careers worldwide and cross-cultural experiences. Our journey is fuelled by the passion and dedication of our incredible teams, who also enjoy inspiring and exclusive benefits such as:
- Worldwide experience – diversity of 150 different nationalities.
- Career development opportunities full of national and international challenges.
- Wide range of training programmes to enhance your skills.
- Wellbeing initiatives, including flexible working conditions.
- Team member recognition programmes, including Memorable Dates.
- Ability to make a difference through our sustainability programme and volunteering initiatives.
- Team member rates and promotions, offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.
- Additional Dismissal Day to Celebrate Anniversary Day
- Credits awarded based on years of service to convert stays or meals at Minor, National and International Group hotels, resorts and restaurants
- Health insurance
- Healing Medicine
- Dining room with free access
- Participation in various internal actions and in social and environmental responsibility projects
- Protocols with local partners - access to discounts for employees
Are you looking for a new challenge? Apply now!
Minor Hotels Europe & Americas is committed to fostering an inclusive workplace where all employees are valued and supported equitably. We promote equal opportunities and embrace diversity in all its forms. We warmly welcome everyone.
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