Marketing Automation Manager
Apply NowKahoot! is looking for a Marketing Automation Manager based in our Barcelona office. As a Marketing Automation Manager, you will own the marketing automation infrastructure that powers Kahoot!'s CX and Marketing lifecycle communications. This is a maternity cover position with full ownership of a critical function from day one. You will report directly to the Manager, Marketing Ops.
Your key responsibilities will be: • Own marketing automation end-to-end: campaign builds, journeys, and segmentation. • Lead marketing automation platform strategy, including builds, migrations, and ongoing evolution. • Hold the standard on email quality, layout consistency, deliverability, and send-logic governance across all automated communications. • Standardise automation reporting across campaign, journey, and cohort dimensions to support CX-wide decision-making. • Act as the team's go-to expert on email and automation, setting quality benchmarks and mentoring teammates. • Collaborate cross-functionally with Product Marketing, Design, Online Comms, and Commercial teams to deliver well-executed lifecycle programs.