Paid Ads Specialist / Applied Mathematical Modelling Expert to Implement ROI

This role is for one of the Weekday's clients Salary range: Rs 800000 - Rs 2600000 (ie INR 8-26 LPA)

Min Experience: 2 years Location: Remote (India), bulgaria JobType: full-time

We are looking for a highly analytical and results-driven Performance Marketing Specialist who can combine data, technology, and marketing strategy to drive scalable customer acquisition. This role is centered around owning and optimizing paid media channels end-to-end, with a strong focus on maximizing ROI and improving funnel performance. You will play a key role in translating data insights into actionable strategies, leveraging experimentation, automation, and continuous optimization to deliver measurable growth. This position requires a balance of creative thinking and technical expertise. You will work across multiple advertising platforms, build high-converting funnels, and manage campaign performance using a data-first approach. The ideal candidate thrives in a fast-paced environment, enjoys problem-solving, and is comfortable working with advanced tracking tools, analytics platforms, and A/B testing frameworks to continuously refine performance.