Paid Media Marketing

Data-driven. Technical. Creative. You’ll scale paid campaigns, automate decision-making, and drive high-quality leads. All tracked. All optimized. Software ate the world. AI is eating software. We aim to be the #1 choice. From LATAM to the world. Paid media will bring 25%+ of our customers. We're going for 10,000+ of them. You’ll own it all: LinkedIn, Google, Meta, TikTok.

About the role • Scale paid marketing campaigns while keeping CAC/ACV in check. • Own one of the biggest budgets at Darwin AI—your results will define how much it grows. • Launch experiments across countries, regions, languages, channels, and formats. Test fast. Learn faster. Automate everything. • Analyze campaign data deeply to uncover insights and continuously improve lead quality and ROI. • Design, launch, and automate B2B paid campaigns across LinkedIn, Google, Meta, and TikTok. • Build smart systems for bidding, targeting, and reporting—so campaigns run smoother and scale better. • Run A/B and multivariate tests on creatives, landing pages, and ad formats. Automate the analysis. Double down on what works. • Work hand-in-hand with sales, marketing, and engineering. Performance marketing is a team sport here. • Implement tracking and attribution frameworks using Google Analytics, CRM tools, UTMs, and dashboards. Everything measured. No guesswork. • Stay ahead of the curve—explore new trends in AI marketing, automation, and paid media. • Manage freelancers and external talent to boost speed and scale.