Paid Media Specialist

MASH South Korea
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We're looking for a Paid Media Specialist to support the growth of YouTube Shopping across the Korean market. You'll play a key role in activating affiliate campaigns, helping clients maximise the value of creator-led content, and translating campaign performance into meaningful business recommendations. Working closely with clients and cross-functional teams, you'll review creator content, uncover performance insights, and help shape best practices that drive scalable success. This role is perfect for someone who enjoys combining analytical thinking with a passion for digital advertising, creators, and e-commerce.

About the Role • Manage the end-to-end activation of YouTube Shopping affiliate campaigns, from client onboarding through campaign launch. • Review and curate creator content, identifying high-performing videos and creative assets aligned with campaign objectives and YouTube best practices. • Analyse campaign performance, identify trends and opportunities, and develop data-driven recommendations to improve engagement, ROI, and overall campaign success. • Build scalable content recommendation frameworks and contribute to internal best practices based on campaign learnings. • Partner closely with Sales, Product, and Engineering teams to identify operational improvements and deliver a seamless client experience. • Build trusted relationships with internal stakeholders and clients by providing strategic guidance throughout the campaign lifecycle.