Product Operations Expert, Monetization (FT) - SH 商业化产品运营专家 (全职) - 上海
Apply NowRole Overview: You are the "alchemist" of Flowith’s business value. In this role, monetization is not just about placing a price tag; it's about elegantly translating product value into a fair exchange. You will build seamless monetization pathways that achieve a win-win for both us. Key Responsibilities • Pricing & Packaging Strategy: Develop and iterate Flowith's global subscription tiers based on market research and user segmentation, finding the absolute sweet spot between conversion rate and ARPU. • Conversion Funnel Optimization: Deep-dive into the Free-to-Paid journey and design strategic product interventions (e.g., smart paywall triggers, onboarding upsells) to boost conversion rates. • Monetization Campaigns: Plan and execute targeted promotional and retention campaigns (e.g., Black Friday, Back-to-School) to drive revenue and foster long-term loyalty. • Global Billing Experience: Monitor and optimize payment success rates across different regions, and troubleshoot complex billing and subscription issues. • Revenue Tracking & Reporting: Build and maintain dashboards for core monetization metrics (MRR/ARR, Conversion Rates), delivering high-quality business reviews and actionable forecasts.
你深谙 SaaS 产品的增长与变现逻辑,能将复杂的商业策略落地为用户心甘情愿买单的丝滑体验。 • 定价与包装策略 (Pricing & Packaging):基于市场调研与用户分群,制定并持续迭代 Flowith 的全球订阅计划,找到转化率与客单价的最佳平衡点。 • 全链路转化优化:深入诊断 Free-to-Paid 的转化漏斗,设计并落地引导付费(如 Paywall 触发时机、Onboarding 转化等)的运营策略与产品机制。 • 商业化活动策划:针对不同节点(如黑五、开学季)或特定高价值用户群,策划促销与留存活动,提升整体营收与长期留存。 • 全球支付体验优化:监控并优化不同国家/地区的支付成功率,跟进解决计费异常、退款及订阅相关的复杂客诉。 • 营收目标追踪:搭建商业化核心指标看板(MRR/ARR、转化率等),定期输出高质量的商业复盘、市场动作诊断与收益预测报告。