Retail Operations Manager

Location & Remote: Candidates based in Hong Kong are welcome to apply; we offer remote work flexibility for this position.

Key Responsibilities：

1. Strategic Goal Implementation • Annual Target Management: Responsible for setting and deconstructing annual sales targets for the direct-retail module; lead the development of sales strategies, profit assessments, and labor efficiency optimization plans. • Model Design: Design differentiated store operating models based on brand positioning.

2. Fine-grained Store Operations • Daily Management: Oversee daily operations of existing stores. Skilled in identifying consumer pain points within specific shopping scenarios and designing high-conversion visual merchandising and promotional mixes. • O2O Integration: Effectively convert online traffic into offline store assets and customer loyalty. • Seasonal Marketing: Develop marketing schemes for peak seasons (e.g., festival-limited sets, duty-free policy scripts) based on store-specific consumer behavior to improve conversion rates.

3. Traffic Growth & User Operations • Drive store footfall growth and implement CRM/user retention strategies to enhance customer lifetime value.

4. New Store Expansion & Synergy • Standardization: Assist in the preparation for new standard store openings and the output of standardized Operating SOPs to ensure consistency in brand image and service quality. • Cross-store Synergy: Optimize cross-store coordination mechanisms (e.g., inventory transfers, membership benefit integration) to maximize the "cluster effect" of regional stores.