Sales Enablement Specialist (CORE)

The role specializes in driving Sales Team empowerment and process optimization. The successful candidate should be proficient in leveraging cutting-edge tools like HubSpot and Apollo to enhance organizational efficiency. Expertise includes enriching CRM databases for effective Business Development Representative (BDR) outreach. A proven track record in streamlining sales processes for heightened productivity and success is essential.

Main Responsibilities: • Manage lead enrichment and associated processes, including data management and system analysis. • Oversee Hubspot CRM management and assist the sales team with lead asassignment and reassignment. • Research relevant information via Apollo and LInkedin to enrich leads. • Monitor data quality, deduplicate records, and address inconsistencies in the CRM. • Develop and maintain reports and dashboards to track performance metrics and provide insights for sales and marketing team. • Integrate with sales tools like RingCentral for accurate, in-sync reports. • Proactively crawl and scrub new leads to ensure data accuracy and relevance. • Identify inefficiencies in current HubSpot workflows and recommend improvements. • Support ad-hoc data analysis requests, task creation to BDRs, and lead followup. • Collaborate across multiple departments to streamline communications and data handoffs.

Minor Responsibilities: • Facilitate calibration sessions and participate in meetings to ensure effective communication. • Communicate with BDRs to address inquiries and support their lead-related activities. • Help train new team members and continue to guide them post-training for long-term success. • Report KPIs, tools, and overall department status to primary stakeholders.