Senior Growth Manager - ROW Marketing

About ThreeTrader  ThreeTrader is a fast-growing CFD brokerage delivering a transparent, low-cost trading experience to clients worldwide. As we accelerate our international expansion, we're building out our growth capability across Rest of World (ROW) markets to drive client acquisition and market penetration in highly competitive regions.  About the Role  We're looking for a commercial, hands-on Senior Growth Manager to lead our Rest of World expansion strategy.  This role owns the full growth funnel for new and emerging markets outside our core regions — from market entry strategy through client acquisition, activation, retention, and revenue growth. You'll work closely with Paid Media, CRM, Affiliate/IB, Product, and Regional teams, but your mandate isn't channel execution — it's owning growth outcomes and scaling markets where brand awareness is still developing.  This is a high-impact role for someone who has built growth engines for challenger or emerging brands in competitive, performance-driven industries such as Forex, CFD, FinTech, or similar digital businesses. 

Key ResponsibilitiesMarket Expansion & Growth Strategy ●      Define and execute growth strategies across ROW markets ●      Identify and prioritize high-potential new markets outside core regions ●      Develop market entry and scaling strategies for low-brand-awareness environments ●      Conduct competitor and market analysis to surface growth opportunities and positioning

End-to-End Growth Funnel Ownership ●      Own the full customer journey from acquisition through to revenue generation ●      Drive funnel performance across: Acquisition → Registration → KYC → First Deposit → Active Trading ●      Identify bottlenecks and implement initiatives to lift conversion at each stage ●      Partner with the Paid Ads team to improve lead quality and downstream conversion

Customer Activation & Retention ●      Work with CRM teams to improve activation, engagement, and retention ●      Drive growth in first-time deposits (FTD), trading activity, and client lifetime value (LTV) ●      Develop lifecycle strategies that increase long-term trading activity and revenue per client

Partnerships & Alternative Growth Channels ●      Collaborate with Affiliate and IB teams to scale partner-driven acquisition ●      Identify and develop non-paid growth channels (communities, influencers, trading educators, partnerships) ●      Build scalable growth ecosystems in emerging markets

Data-Driven Growth Optimization ●      Define and monitor key growth KPIs across markets ●      Use data insights to identify opportunities for growth acceleration ●      Build and maintain growth dashboards and performance reporting frameworks ●      Run experiments to improve conversion rates and customer economics Cross-Functional Leadership ●      Work closely with Marketing, Product, CRM, Compliance, and Regional teams ●      Lead strategic initiatives spanning multiple markets and business functions ●      Influence product and funnel improvements based on customer behavior insights