Senior Manager Global Sales Analysis

Guess Europe Sagl Switzerland
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The Global Sales Analysis Manager leads global demand planning, sales intelligence and commercial forecasting activities across all Distribution Channels. The role serves as a critical link between Commercial teams and Global Planning Operations, transforming market demand signals, product performance insights and customer trends into actionable forecasting inputs. Through advanced analytics, Centric Planning and cross-functional collaboration, the position contributes to improving forecast accuracy at Style-Color-Size level, supporting more effective inventory, purchasing and production decisions on a global scale.

CORE JOB RESPONSIBILITIES

  1. Global Demand Planning & Commercial Forecasting • Lead the global demand planning and commercial forecasting process across all distribution channels. • Coordinate sales campaign budgeting, demand consolidation and forecast alignment with Regions. • Drive forecast accuracy improvements through continuous analysis of sales performance, market dynamics and customer demand patterns.

  2. Sales Analysis & Business Intelligence • Provide global sales performance analysis, strategic reporting and actionable business insights to support decision-making. • Monitor collection performance, customer trends, sell-through evolution and reorder opportunities across markets. • Deliver post-campaign evaluations and recommendations to enhance future commercial and planning strategies.

  3. Planning Operations Partnership • Act as the key interface between Commercial teams and Global Planning Operations. • Translate market demand signals, collection performance and customer insights into planning assumptions and forecasting improvements. • Support the continuous enhancement of Style-Color-Size demand projections to optimize purchasing, inventory and production decisions.

  4. Digital Planning & Process Innovation • Lead the business governance, adoption and continuous improvement of Centric Planning and related analytical tools. • Promote data-driven decision-making through advanced reporting, automation and AI-enabled solutions. • Drive process standardization and efficiency improvements across global planning and commercial activities.

  5. Customer & Market Intelligence • Oversee customer segmentation, profitability analysis and market performance monitoring for Wholesale European markets. • Support strategic initiatives aimed at improving market penetration

  6. Leadership & Global Coordination • Lead and develop the Global Sales Analysis team, fostering a culture of collaboration, accountability and continuous improvement. • Coordinate cross-functional activities among Sales, Planning Operations, Merchandising, Finance, Supply Chain and Digital teams.

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