Senior Manager PMO - Strategic Planning (Business Intelligence Centre)

CP Axtra Bangkok Metropolis, Thailand
Apply Now

The Senior Manager of Strategy & Special Projects is responsible for identifying growth opportunities, assessing business risks, and leading high-impact strategic initiatives from concept to execution suitable for retail & wholesale business landscape. This role acts as an internal strategy leader and execution driver, combining deep market research, structured problem-solving, and cross-functional leadership to deliver measurable business outcomes. The role works closely with senior management to translate strategic priorities into actionable plans and ensure successful implementation across teams

Key Responsibilities

Strategic Planning & Business Insights • Conduct in-depth market research (customers, competitors, industry trends) • Identify: • Growth opportunities (new markets, categories, channels) • Business risks (competitive threats, margin pressure, operational gaps)

• Develop data-driven recommendations for leadership decision-making • Prepare high-quality materials for senior leadership (presentations, business cases)

Special Projects Leadership (End-to-End Execution) • Lead high-priority, CEO/management-sponsored initiatives such as: • New business launches (e.g., new store formats, e-commerce expansion) • Cost optimization programs • Customer experience transformation

• Define scope, timeline, KPIs, and success metrics. Monitor the against targets, making adjustments as needed. • Drive execution across functions (merchandising, operations, marketing, tech)

Cross-Functional Program Management • Act as the central driver ensuring alignment across teams • Break down strategic initiatives into clear, trackable workstreams • Set priorities and guide internal teams on execution focus • Proactively resolve bottlenecks and escalate risks