Senior Marketing Manager (Biotech/SaaS/ML)

Novasign Wien, Austria
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At Novasign, we’re redefining the future of bioprocessing. Our platform, Novasign Studio, combines intelligent hybrid models, automation, and modern SaaS architecture to accelerate the development of life-saving therapies, next-generation enzymes, and sustainable food technologies. We’re scaling fast with a growing customer base across biotech and life sciences. If you’re looking to make a real-world impact with cutting-edge machine learning and SaaS technology, we want to hear from you.

Role Summary  We are looking for a hands-on, strategic Senior Marketing Expert to build Novasign’s marketing strategy from the ground up and work closely with our Sales Lead to support the Go-To-Market strategy of our SaaS platform. You’ll have ownership of the marketing roadmap and autonomy to shape Novasign’s market voice and positioning in biotech and life sciences. This role is ideal for someone who thrives in early-stage environments and loves doing the work – from content creation to campaign execution, while laying the foundation for future scale. You’ll create targeted marketing content, manage lead-gen campaigns, and bring technical fluency in bioprocessing and SaaS together with design and messaging skills. This role starts as an individual contributor for someone who is self-reliant with the potential to grow into a leadership position as the team scales.

Key Responsibilities  • Develop and execute the overall marketing strategy aligned with business development and company objectives. • Self-reliantly create and manage marketing assets – including visuals, pitch decks, infographics, one-pagers, whitepapers, and web content. • Build a lead generation pipeline using content marketing, SEO, outbound campaigns, email automation, and social channels. • Craft and manage product positioning, value propositions, and go-to-market messaging for biotech/pharma audiences. • Set up and track marketing KPIs, conversion funnels, and campaign performance reports. • Collaborate closely with Business Development, Product, and Leadership to create consistent, effective messaging across all channels. • Represent marketing at cross-functional meetings and contribute to overall growth strategy. • Coordinate Novasign’s presence at industry events, conferences, and partner showcases.