Senior Officer, Merchant Partnerships & Card Acquisition

• Identify, approach and develop new merchant and business partnership opportunities to support credit card customer acquisition and card usage growth • Build and maintain good working relationships with merchants, external partners and internal stakeholders to drive business results • Support the execution of partnership campaigns, customer acquisition activities and card usage / activation initiatives • Coordinate with internal teams on campaign setup, onboarding flow, operational arrangement and post-launch follow-up • Conduct market research and collect competitor / industry intelligence to identify new business opportunities and recommend improvement ideas • Track partnership and acquisition performance, prepare regular management reports, and provide data insights to support business planning • Review customer journey and onboarding process, and recommend practical enhancements to improve conversion and user experience • Support ad hoc business projects and cross-functional initiatives as assigned