Senior Product Manager, Ad Tech
Apply NowJoin Revive Media to help advertisers across the country scale their localized Connected TV advertising. Our business is growing rapidly and we’re in the midst of transforming from a services agency to a product-led business with our new native platform. The platform is live with external partners and we're expanding its reach - this role will help drive broader adoption, improve the experience for existing users, and scale usage across new channels and customers. We are a small, remote-first team of high-performing professionals with diverse backgrounds located across many time zones, including North America, Europe, and Asia. We prioritize asynchronous communication and documentation but come together as a team to solve hard problems.
Position Overview As a Senior Product Manager, your focus will be on Revive's campaign planning experience — helping our users build the best possible campaign proposals that convert to sold-through, high-performing campaigns. This means driving the automation of the proposal workflow, enhancing our targeting recommendations, and building tools that expand our inventory offering — including cross-platform forecasting capabilities that give sellers and account teams confidence in what they're proposing. You'll take full ownership of an active squad's roadmap and partner closely with Engineering, Design, Sales/Account Strategy, and Operations to ship improvements that reduce friction, improve proposal quality, and drive measurable business outcomes.
Responsibilities • Squad roadmap ownership: Own and drive an existing squad's roadmap — including quarterly planning, backlog prioritization, intake, and stakeholder alignment — stepping into a team that has active in-flight initiatives and an established ways of working • Cross-platform forecasting: Lead the development of a forecasting mechanisms that gives confidence in proposal deliverability and scale across programmatic and direct channels; iterate based on adoption signals and seller feedback • Pre-sales workflow improvements: Partner with cross-functional teams to improve the end-to-end proposal creation workflow (inputs, recommendations, packaging, outputs) to reduce cycle time and increase win rate • Quality & reliability: Reduce errors, edge cases, and operational friction that slow down proposal creation or harm trust — including category validation and eligibility rules as foundational elements of a reliable, automated proposal system • Product requirements: Translate user needs into clear PRDs, workflows, acceptance criteria, and rollout plans • Cross-functional delivery: Partner with engineering and design to deliver high-quality features on time • Enablement & adoption: Support rollout and training for sales/account teams; ensure tools are actually used in the proposal process • System knowledge: Build a strong understanding of upstream/downstream systems (data, targeting, inventory, reporting) that shape proposal quality
Success metrics • Improved proposal win rate and platform adoption, leading to more proposals sold through • Improved campaign outcomes driven by better upfront targeting and packaging • Reduced proposal turnaround time by automating qualified proposals
What to expect in your first 90 days Month 1 — Get your bearings • Learn Revive's proposal workflow end-to-end and how targeting is sold and fulfilled • Get up to speed on in-flight squad initiatives and metrics • Shadow sales/account teams; review recent wins/losses and where proposals break down
Month 2 — Dive into the backlog • Prioritize the backlog (impact vs effort vs operational cost), with a focus on the proposal funnel • Ship 1–2 improvements that measurably reduce friction or improve proposal quality • Tighten requirements + feedback loops with sales/account teams and engineering/design
Month 3 — Product roadmap ownership • Align on a 3 to 6-month roadmap (presales improvements + targeting expansion) • Establish full ownership of the squad roadmap and operating rhythms • Kick off a larger initiative tied to conversion (e.g., audience packaging, packaging expansion, feasibility/scale validation)