10+ years of experience across B2B webinars, digital events, experience marketing, content programming, or integrated campaigns, ideally within a complex or technical category.
A track record of building programs that create qualified demand and pipeline—not simply registrations, attendance, or engagement.
Strong understanding of audience strategy, programming, speaker development, digital attendee journeys, promotion, production, follow-up, and measurement.
Experience leading complex cross-functional programs with executives, subject-matter experts, customers, agencies, technical partners, and sales teams.
Excellent editorial judgment and the ability to translate sophisticated ideas into clear, compelling audience experiences.
Strong analytical discipline and comfort using audience, engagement, conversion, and pipeline data to make portfolio and investment decisions.
The ability to balance strategic planning with hands-on problem solving in high-visibility, fast-moving environments.
Genuine curiosity about AI and its potential to improve experience design, content workflows, audience intelligence, and personalization.