Social Media Manager / Product Researcher

We are seeking a dynamic and creative Social Media Manager / Product Researcher to join our team. This role requires a keen eye for trends, a passion for social media, and a knack for discovering and promoting products. The ideal candidate will be responsible for managing our social media presence across multiple platforms, creating engaging content, and conducting in-depth product research. Social Media Management: • Develop and implement a comprehensive social media strategy aligned with our brand's vision and goals. • Create and curate high-quality content, including text, images, and videos, for various social media platforms. • Manage and maintain our social media accounts, ensuring consistent branding and messaging. • Engage with our audience through comments, direct messages, and other social media interactions. • Monitor social media analytics to track performance and identify areas for improvement. • Stay up-to-date with the latest social media trends and industry best practices.

Product Research: • Conduct in-depth research to identify trending products and potential affiliate opportunities. • Utilize tools like Google Trends, Jungle Scout, and Keepa to analyze market trends and product demand. • Evaluate product quality, pricing, and customer reviews to determine their suitability for promotion. • Stay informed about affiliate marketing guidelines and compliance regulations. • Manage affiliate links using tools like Linktree and Pretty Links.

Content Creation and Engagement: • Utilize design tools like Canva Pro and video editing software (InShot or CapCut) to create visually appealing content. • Employ keyword research tools like AnswerThePublic and BuzzSumo to optimize content for search engines and social media. • Engage with our audience through comments, direct messages, and other social media interactions. • Monitor social media analytics to track performance and identify areas for improvement.

Analytics and Reporting: • Utilize social media analytics tools to track key performance indicators (KPIs) such as engagement, reach, and conversions. • Leverage Google Data Studio and Sprout Social to create comprehensive reports on social media performance. • Analyze data to identify trends, opportunities, and areas for improvement. • Share insights and recommendations with the team to optimize future strategies.