Social Media and Content Manager

At Polaris, we’re on the lookout for a driven, detail-oriented, and marketing-savvy Marketing and Acquisitions Assistant to join our world-class team. If you thrive in fast-paced environments, love the idea of being the operational backbone of a company’s marketing engine, and have strong hands-on experience with GoHighLevel, content creation, CRM systems, and social media, this role is for you.

About us: Polaris is a consulting agency with a bold mission: To help 1 million Founders to leverage time, reclaim freedom, and scale without sacrifice. We’re the only firm blending coaching and done-for-you services through a hybrid model — empowering our clients with strategic delegation, streamlined operations, and scalable systems.

Who we are looking for: The ideal candidate is a detail-oriented, creative and dependable team player with experience working as a part of a high performing team and someone with a strong background in social media and content strategy.

You have a proven track record of planning, creating and executing engaging content in the online education and high-ticket service space (i.e. Coaches, agencies, advisors). Leading to increased visibility, higher engagement and creating content that convert followers into leads.

In addition to consistent content output, it is expected that you’ll display a high level of proactiveness towards improving the management and sharing of content, maximizing the use of current tools or materials of the organization in a smart way and working closely with the Founder as a key part of the team.

Key Responsibilities • Content management: • Create content that aligns with current trends and industry best practices, while managing content calendars to ensure posts go out consistently and on time. • Collaborate with the leadership team to ensure content reflects key brand messages and marketing goals. • Set up and manage tools like website domains, business emails, text messaging, and Google profiles, and keep marketing automations and workflows running smoothly.

Video editing: • Apply video edits such as cuts/transitions, audio overlays, cinematic inserts and other edits that align with the brand and content goals. • Create engaging short-form reels for platforms such as Instagram and TikTok • Assist in editing long form videos for podcast interviews and youtube. • Create eye catching thumbnails • Audience Management and prospecting: • Send connection requests, monitor, respond to, send and engage with comments, messages, and mentions on social media platforms to build meaningful connections and foster a positive brand image. • Ensure the contact database is regularly updated and accurately organized, while segmenting email lists to enable targeted and effective communication

CRM Workflows • Efficiently manage client relationships through customized CRM workflows • Tracking leads in real time, automating follow-ups, and syncing seamlessly with your favorite tools. • Monitor KPIs in real time to refine strategies and ensure every campaign, workflow, and funnel delivers measurable ROI.

Tracking and reporting: • Generate regular reports and provide analytics on content, email, and campaign performance. • Monitoring and reporting on paid media performance by tracking metrics such as CPM, CPL, leads generated, and CPA. • Overseeing and monitoring pipeline and opportunities, ensuring that leads are effectively tracked, followed up on, and moved through the stages

RESULTS (KPIs) • 100% on time publication of content according to content calendar • Minimize response time towards audience engagements and inquiries • Increase overall social media engagement, audience growth and lead generation • Consistent and accurate reporting of content and marketing performance metrics