TikTok Shop Associate

About X UP Brands: X UP Brands manages a portfolio of high-growth e-commerce and Amazon FBA businesses. Our mission is to invest wisely in these brands, build upon their legacy, and preserve each company’s unique ethos. Leveraging our deep expertise in online retail and digital marketing, we provide a robust platform for growth and innovation across our portfolio. What We’re Looking For:We are looking for someone who can take ownership of TikTok growth from end to end — someone who understands not only content, but also the business side of TikTok Shop including GMV scaling, affiliate systems, ads performance, compliance, and conversion optimization.

Key Responsibilities:• Manage and scale multiple TikTok Shop brands/accounts • Develop and execute growth strategies focused on GMV and profitability • Handle TikTok Shop operations, product uploads, category management, and account health • Research, optimize, and manage product listings for higher conversion rates • Ensure listing and account compliance according to TikTok Shop policies and guidelines • Manage and optimize affiliate programs, creator partnerships, and outreach campaigns • Identify and recruit high-performing creators and affiliates • Analyze creator performance, ROI, and campaign effectiveness • Collaborate with media buying team on Spark Ads, GMV Max, and scaling strategies • Monitor TikTok analytics, trends, and competitor activities to identify growth opportunities • Improve product positioning, hooks, thumbnails, titles, and conversion-focused content strategy • Coordinate with content, design, operations, and marketing teams to align brand growth initiatives • Troubleshoot account issues, violations, suppression risks, and operational challenges