UX-minded Frontend Developer - E-commerce & Self-Serve

Do you enjoy bridging the gap between user experience, clean visual design, and structured, scalable code? As a Frontend Developer at Limepack, your mission is to make the buying journey and customer account area as effortless, clear, and visually appealing as possible. At Limepack, we help thousands of businesses across Europe order custom-branded packaging through our e-commerce platforms. In this role, you will take ownership of the frontend experience across our webshops and customer accounts in 14 markets. Working closely with our E-commerce Manager and backend team, you will turn real customer friction points into elegant, high-performing digital solutions. You will not just be receiving finished designs to implement. Instead, you will be a key part of the creative process. When a usability problem or conversion barrier is identified, you will sketch practical, visual solutions first, aligning on the direction before writing clean, reusable code that scales. 📋 Your responsibilities and impact• Build and scale our frontend: Create and maintain a structured system of reusable components that keep our webshop fast and consistent across all European markets. • Shape the user experience: Translate user friction, such as drop-offs in the checkout or usability gaps in the customer portal, into smooth, intuitive user flows. • Sketch and align early: Create quick wireframes or interactive mockups in Figma, Excalidraw, or similar tools to show your ideas and agree on the direction with the E-commerce Manager. • Optimise using data: Review heatmaps, user session recordings, and checkout analytics to understand where users get stuck, then run A/B tests to measure the impact of your changes. • Collaborate on performance: Partner with our backend developers to integrate APIs, improve page speeds, and ensure excellent Core Web Vitals.